About Piëch

We are a lean, efficient next generation luxury electric car company, based on German engineering, innovative technology and timeless design. Founded by a member of one of the most important and influential families in premium car engineering and manufacturing history, we aim to be the leading luxury electric mobility brand, with an initial line-up of a 2-door / 2-seat Gran Turismo, followed by a high performance electric SUV and a spacious 4-seat sports car.

OurBusiness Model

Our capital-light and efficient business model is based on established relationships
with leading suppliers, allowing us to focus on design, engineering, brand-building, and utmost quality control, while ensuring that our automobiles will be assembled to our exacting standards by experienced manufacturers without the need to invest in expensive manufacturing facilities.

Our business is built to be capital efficient and profitable.

 

Unique core concept supported by proven technology mitigates R&D risks
and significantly reduces time-to-market

 

Top tier-1 supplier support for engineering and production provides efficiency and speed in all processes

 

Full control of IP ensures maximum flexibility and independence

 

Low volume exclusivity and quickly scalable, profitable business model

Brand values

HERITAGE

In spirit, we go back to Ferdinand Porsche’s 1931 vision: exceptionally designed performance cars. We aim to build a company that recaptures the artistry, craftsmanship and heritage of the past, but we emerge into 21st century with a new powertrain, a new business model, and an appetite for technology and disruption.

 

 

HIGH-TECH MADE SIMPLE

Based on our proprietary architecture, we build high-tech performance cars that hide their cutting edge technology behind simple and puristic design, raw driving pleasure and direct intuitive controls.

 

 

TRUE SUSTAINABILITY

Our cars are updatable; on the software and the hardware side. They will stay current for decades. They are built for energy efficiency, without compromising on performance. And they are built to last – a true family heirloom.

 

 

ICONIC DESIGN

Our design philosophy is driven by a concept we call future classics – infusing a vehicle that offers the very best in engineering and technology with timeless form and a driverfocussed user experience.

Brand values

HERITAGE

In spirit, we go back to Ferdinand Porsche’s 1931 vision: exceptionally designed performance cars. We aim to build a company that recaptures the artistry, craftsmanship and heritage of the past, but we emerge into 21st century with a new powertrain, a new business model, and an appetite for technology and disruption.

 

 

HIGH-TECH MADE SIMPLE

Based on our proprietary architecture, we build high-tech performance cars that hide their cutting edge technology behind simple and puristic design, raw driving pleasure and direct intuitive controls.

 

 

TRUE SUSTAINABILITY

Our cars are updatable; on the software and the hardware side. They will stay current for decades. They are built for energy efficiency, without compromising on performance. And they are built to last – a true family heirloom.

 

 

ICONIC DESIGN

Our design philosophy is driven by a concept we call future classics – infusing a vehicle that offers the very best in engineering and technology with timeless form and a driverfocussed user experience.

Brand values

HERITAGE

In spirit, we go back to Ferdinand Porsche’s 1931 vision: exceptionally designed performance cars. We aim to build a company that recaptures the artistry, craftsmanship and heritage of the past, but we emerge into 21st century with a new powertrain, a new business model, and an appetite for technology and disruption.

 

 

HIGH-TECH MADE SIMPLE

Based on our proprietary architecture, we build high-tech performance cars that hide their cutting edge technology behind simple and puristic design, raw driving pleasure and direct intuitive controls.

 

 

TRUE SUSTAINABILITY

Our cars are updatable; on the software and the hardware side. They will stay current for decades. They are built for energy efficiency, without compromising on performance. And they are built to last – a true family heirloom.

 

 

ICONIC DESIGN

Our design philosophy is driven by a concept we call future classics – infusing a vehicle that offers the very best in engineering and technology with timeless form and a driverfocussed user experience.

Meet the team

EXPERIENCED EXECUTIVES

 

We have assembled a team of experienced automotive executives in order
to design, engineer and produce to the highest possible levels in the industry. Our team features decades of international top level management experience.